2019年7月9日，专注于低水平英语教育的京中教育集团品牌PlayABC在上海龙之梦宾馆举办了第二届年度教育会议。来自该国的教育专家和一线教育工作者聚集在这里。共同探讨青少年英语教育的未来发展。
京中教育集团董事长陈义东
领导儿童的创新教育是第一个进入年轻英语课程的教育
2002年，京中教育推出了世界着名的早期教育品牌金宝贝金宝，让人们开始了解儿童需要早期教育的概念。在此期间，京中教育开创了幼儿教育的双语教育，通过非母语教学方法，让孩子的语言学习从出生开始，使数千个家庭受益。随后，京中教育通过丰富的早期教育研究发现，从艺术中发展出来的创新可以使人们终身受益，因此在2009年，它创造了自己的番茄田野艺术品牌，并将其打造成儿童艺术创新教育产业。创新品牌。 PlayABC诞生于如此优质的教育中，具有丰富的先进教育理念，生产，学习和研究的整合以及数十年的实践经验。
京中教育集团董事长陈义东女士介绍说：经过十多年的教学和观察，我们发现并确认在学前接触过第二外语的孩子语言接受速度更快，表达自己的想法更好和意见。与他人沟通。与此同时，孩子们会接触到不同的文化思维，因为他们更早地学习第二门外语。当他们长大后，他们将更加开放，并愿意在多元文化或未知领域独立学习和探索。
教育年会
Through the years of management experience of King Baby and the forward-looking and innovative sensitivity accumulated by the creation of Tomato Field Art, Jingzhong Education took the lead in entering the young English track in 2009 and created the English-language brand PlayABC for 18-year-old children. Knowing the growth and the development of language, we gradually established a 14-level English learning system and MIT teaching method of appropriate age, and launched a language enlightenment system course belonging to Chinese children.
The exploration and practice of the creative thinking system in the young English track
In the past 17 years, while introducing advanced foreign education brands, Jingzhong Education has also launched a number of art and low-age English education brands, providing Chinese families with an international level of innovative education courses. Among them, the creative thinking system independently developed by Jingzhong Education is particularly eye-catching. This achievement, which integrates the essence of research and teaching practice in Jingzhong Education for many years, has already been confirmed in the practice of tomato field art teaching and is internationally renowned.
PlayABC is a new exploration and practice initiated by Jingzhong Education Group to introduce the creative thinking system into the core of young English education. As a growth education brand that has evolved over the past decade, PlayABC has completed several iterations of course content. Independent research and development launched a complete teaching system 14-level English learning system, with MIT teaching method and parent-child learning model, so that children can understand English, get used to English, use English. Last year, PlayABC chose Oxford University Press as a partner for professionalism and educational concepts. Fully integrate independent research and development + Oxford internationalization course, through the tools of offline immersion teaching and online auxiliary teaching, with innovative collaboration, interest cultivation, and operational practice as the key to the curriculum, and propose innovative thinking system for language enlightenment and training of children. Focus on teaching, complete the teaching content, realize the communication between children's emotions and the cultivation of values, and give the child a complete spiritual core.
PlayABC has been fully upgraded in ten years
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PlayABC高新副总经理
PlayABC副总经理高欣在新闻发布会上表示，低水平的英语教育是一个市场广阔，发展迅速的教育部门。 20世纪80年代以后，受国家政策和父母前瞻性国际视野的影响，儿童英语教育市场规模迅速增长，年龄较小的学生。未来20年，英国启蒙产业将迎来黄金时代，成为教育领域的下一个热点。所以PlayABC在十年前率先进入了低级英语赛道，并且已经赢得了起跑线。经过十年的探索和实践，PlayABC将进入快速发展阶段，全面升级和积累。
PlayABC将在品牌，产品，市场和管理系统方面完成全面升级。高新说，PlayABC运用先进的教育理念，培养儿童的综合能力教学方法，使儿童能够与PlayABC的国际教育体系和资源紧密结合，通过语言学习形成独立，完整的人格和正确的价值观。成为未来世界的领导者。
PlayABC启动了三个战略圈的五年计划，以京津冀，长三角和珠三角为战略核心圈。三个圆圈相互连接，形成覆盖整个国家的联系。我们将实现100层，100个城市的覆盖范围和千所学校的规模，推动更适合中国孩子的低年龄英语教育，实现与所有投资者实现双赢的目标。
品牌视觉发布升级仪式
景忠教育集团品牌总监施建智
最后，PlayABC举办了一个新的品牌愿景发布升级仪式。京中教育集团董事长陈义东，京中教育集团品牌总监施建智，PlayABC副总经理高欣，PlayABC十年合伙人洪勇，吴波，新一代代表张颖，叶扬宇共同启动升级仪式。京中教育集团品牌总监施建智也以会议为主题充分阐述了PlayABC的品牌理念：播放SEE展望未来，Play to LEAD引领创新，Play to SHINE闪耀，Play to LEARN，Play to赢得双赢时代。
